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Adobe Media Player to compete with Windows Media Player

Adobe, plans to preview new software called the Adobe Media Player, a free program that will let people play videos on their personal computers, which is the domain of Microsoft's Windows Media Player, among others. This was announced at NAB 2007 tradeshow in Las Vegas and Adobe also has plans to release a free, public version of the software later this year.

This software is unique because it promotes and supports the use of Flash playback, apparently in a higher quality than the regular Flash player can. In contrast to the standalone Flash player client, the Media Player is positioned as an extended application that will try to create a marketplace for video content: Users manage and view videos.

Adobe also plans to offer its Media Player as a "cross-platform" software that the company claims is developed on open Internet standards such as HTML, RSS and SMIL. The firm said that the application will run on Windows XP and Vista, and Mac OS X 10.4 and 10.5 on launch, with support for Linux to follow later.

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